xt77wm13qz4s https://exploreuk.uky.edu/dipstest/xt77wm13qz4s/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 2004 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals Kentucky Press Association's 2004 Advertising Excellence in Kentucky Newspapers text Kentucky Press Association's 2004 Advertising Excellence in Kentucky Newspapers 2004 2004 2019 true xt77wm13qz4s section xt77wm13qz4s 7 , , ,, ‘ vii}? ,;
e AnAm COQNTY COMMUNITY VQICE . LARUE COUNYY HERALD News ’ V ”
« ADAIR finganzsa . LAUREL NEWS JOURNAL. >   3 I’ I. 3,}: ,
1* Annawaom Nawa . Lawcumgw RECORD ‘
a APPALACHIAN Nawswfixpgsss I . LgxméTQN HERALD LEADER ‘
a Bowuwa GREEN DAEL‘! Haws a LOUESVlLLE COURIER-JOURNAL
» BUTLER COUN’E‘Y BANNER - MAézsomeLE MESSENGER ,
9 (Hum: RECORD . MCCREARY COUNTY Vance: :
» CARROLLTON NEws DEMOCRAT . Mchm Coumw NEWS .
, KENTUCKY PRESS ASSOCIATION ’S}
' > > _ #5 CENTRAL KENTUCKY NEWS JOURNAL ~ MEADE COUNTY MESSENGER _
I ‘ CITIZEN Vow: 8: Twas .. MiDDLESBORO DAI'LV Naws
\ r ,. ’ V ‘ V gCLAY 2W Twas V. V > . MOREHEAD News . 1
j: e COLLEG_ HEIGHTS féRAw   . MOUNTAIN An Afi
' . COMM liwsAmn J RNAL . MURRAY éER 8 - 2 ' Com “(.I‘SIY'1MES\ RIEUNE   I ~ MURRAY STATE NEW Pl
7A . N%HIANA {35% V .- V ~ Ovivavusgono MESSEWfREé ;
V _ V > V . . DAviLLE ADVOCATE MESSENGER ‘ ~ OWENTON News HERALD ‘ _.;
I I > I I I > t . ELiZABETHTOWN NEWS ENTERPRISE ' - PAbucAH SUN
. ' FLOYD CouNTY Tamas - Péimrsvmm HERALD '1
. F‘r. CAMPBELL COURIER - PULASKI News JOURNAL ‘
w Fwwom LEADER ~ RICHMOND REG§STER 9 ‘
~ GRAYSON COUNTY NEWS GAZETI’E - SHELBYVILLE SENTINEL NEWS 3
- GRAYSGN JOURNAL ENQUIRER’ - SPRINGFIELD SUN I
. . HARRODSBURG HERALD . THE iNDEPaNpENT ‘
- HENDERSON GLEANER . TOMPKINSVILLE NEWS ‘
. HENRY COUNTY LOCAL . TR:~CITY NEWS ‘ {.3
e stsAmma JOURNAL . Umom COUNTY ADVOCATE V 1
¢ KENTUCKY KERNEL — WiLLlAMSON DAILY NEWS , ‘
> . KENTUCKY NEW ERA . WINCHESTER SUN '
. Kafmcxv STANDARD , - WOODFORD SUN

 MAY 2004
. Page 2 - 2004 Advertising Excellence in Kentucky Newspapers
Brittne Ja ers/ Jenn Searc AND GARDEN Ste hanie Flowers
W e e k ly C l a S S 1 Good lbokigngg. Readeryinteradtion. First Place ~ McLean County News, Neil/axis is all about people.
Category 1 - DEPARTMENT/ Third Place - Fulton Leader, Benita Keith Bratcher/ Lynn Saffran
DISCOUNT / JEWELRY STORES Gammon/ William Mitchell Bold! Good cut out. Stands out.
Certificate of Merit - Leitchfield Record, Nice idea, beautifully done! W e e k ly C l a S S 2
Alice Farstad / Jenny Searcy Honorable Mention — Fulton Leader, Category 17 - CLASSIFIED Category 1 _ DEPARTMENT /
Benita Gammon PAGE/ SECTION DISCOUNT/ JEWELRY STORES
Category 2 - AUTOMOTIVE Well done! No Entries First Place ~ Springfield Sun, Shorty
Certificate of Merit - McLean County Lassiter/ Kim Hupman
News, Keith Bratcher/ Linda Durbin Category 11 - CREATIVE USE OF THE Category 18 — SPECIAL PUBLICATIONS Good graphic!
NEWSPAPER No Entries Second Place - Springfield Sun, Shorty
Category 3 - First Place — McLean County News, Lassiter/ Kim Hupman
HARDWARE/APPLIANCE STORES Stephanie Flowers Category 19 - BEST USE OF COLOR Good balance of art and type.
Certificate of Merit - McLean County A neat idea that should generate a lot of First Place ~ Tri-City News, Rachel Ison Third Place - McCreary County Voice,
News, Keith Bratcher/Linda Durbin entries and some income, too. Nice color usage. Not overly bright, Suzanna Martinez
Second Place — Leitchfield Record, Jenny good graphics and nice border. Decent layout, noticeable color.
Category 4 - FINANCIAL Searcy Second Place - Tri-City News, Rachel
First Place - Leitchfield Record, Debi Ad is well done and attention grabber. I Ison Category 2 - AUTOMOTIVE
Skaggs/ Jenny Searcy question the use of cardinals in a Nice border/ trees. Graphic art holiday First Place - Laurel News Journal, Rick
Color creates two messages in one head- Christmas ad. Otherwise could have appropriate. Chandler/ Terri Smallwood
line. Clever, draws eye to logo. been a first place. Third Place - Leitchfield Record, Good use of an unusual layout.
Second Place ~ Leitchfield Record, Debi Third Place - Leitchfield Record, Jenny Brittney Jaggers/ Jenny Searcy Second Place - Cadiz Record, Cynthia
Skaggs / Jenny Searcy Searcy Lots of different colors. Some dark col- Mitchell/ Jennifer Wallace
Dominates page. Not the ad as much as it was the idea of ored backgrounds make text difficult to Different shape catches eye. Good use of .
Third Place - Tri-City News, Rachel Ison helping your local food pantry that read. white space. Simplicity!
Cool artwork. deserved recognition. Third Place - Citizen Voice & Times,
Third Place - Tri-City News, Rachel Ison Category 20 - BEST AD SERIES Earline Arvin/ Tracy King
Good fun message. Category 12 - ENTERTAINMENT / First Place - Leitchfield Record, Debi Clean, easy to read. Nice use of color.
DINING Skaggs/ Jenny Searcy Honorable Mention - Citizen Voice &
Category 5 - PROFESSIONAL First Place - Leitchfield Record, Debi Shows consistency in font and theme. Times, Alanna Aldridge/ Lisa
SERVICES Skaggs/ Jenny Searcy Second Place - McLean County News, Baber/ Cindi Cusick
First Place - Leitchfield Record, Debi Nice use of birthday cake graphic to lay Keith Bratcher / Lynn Saffran Nice use Of color.
Skaggs/ Jenny Searcy behind text. Eye catching. Consistant in message. Honorable Mention - McCreary County
Calm and soothing background. Quick Second Place - Tri-City News, Rachel Third Place - McLean County News, Voice, Suzanna Martinez
read for packges. Ison - Jessica West Bratcher/ Linda Durbin Great layout! Good use of key graphic!
First Place - Tri—City News, Rachel Ison Photo background sideways give cre- Catchy headlines.
Good headline treatment. ative twist. Nice faded background. Category 3 - HARDWARE/ «a ,
Second Place - Leitchfield Record, Debi Third Place - McLean County News, Category 21 - GENERAL APPLIANCE STORES :
Skaggs / Jenny Searcy Keith Bratcher/ Linda Durbin MISCELLANEOUS First Place - Springfield Sun, Shorty
Good use of artwork. Graphic art good. First Place - McLean County News, ' Lassiter/ Kim Hupman .
Third Place - Leitchfield Record, Debi Keith Bratcher/ Lynn Saffran Good use of color, an attention getter! i
Skaggs/ Jenny Searcy Category 13 - SPECIAL SECTIONS Second Place - McLean County News, Second Place - Springfield Sun, Shorty -
Nice tie-in between headline and art. First Place — Tri-City News, Rachel Ison Keith Bratcher/ Linda Durbin Lassiter/ Kim Hupman
Good color and background of school Touching. Good graphic. Urged me to shop at Ace
Category 6 - FOOD, DRUG, LIQUOR sports and functions. All ads sharp, real- Second Place - McLean County News, for Christmas.
Certificate of Merit - Tri-City News, ly good make up! Keith Bratcher/ Linda Durbin Third Place - Cadiz Record, Cynthia
Rachel Ison Second Place - McLean County News, Touching! Mitchell/ Jennifer Wallace
Keith Bratcher Third Place - Tri-City News, Rachel Ison Clean, good use of reverse. Good
Category 7 - FURNITURE Ad borders simple and to the point. Bold, clean stands out. graphics. Good headline.
First Place - Leitchfield Record, Debi Great layout. Third Place - Tri-City News, Rachel Ison .
Skaggs / Jenny Searcy Third Place - Tri-City News, Rachel Ison Bold and clean really stands out. Category 4 - FINANCIAL .
Exciting” Front page pictures are sharp. Good ad First Place - Grayson Journal Enquirer,
Second Place - Leitchfield Record, Debi layout. Category 22 — SPORTING Mara Harlow
Skaggs/ Jenny Searcy Goods/ Athletics Simplicity at its best!
Clean and orderly. Category 14 — GROUP PROMOTIONS First Place - McLean County News, Second Place - Cadiz Record, Cynthia
Certificate of Merit - Tri-City News, Keith Bratcher/ Linda Durbin Mitchell/ Jennifer Wallace ‘
Category 8 - REAL ESTATE Rachel Ison Great use of artwork as the border! Well balanced ad.
Certificate of Merit - McLean County Third Place - McCreary County Voice,
News, Keith Bratcher/ Linda Durbin Category 15 - HOLIDAY GREETING Category 23 - SPECIAL EVENTS Staff
ADS First Place - Leitchfield Record, Jenny Exciting color! Eye-catching headline.
Category 9 ~ CLOTHING STORES First Place - Fulton Leader, Benita Searcy
First Place - McLean County News, Gammon Great use of artwork! Category 5 - PROFESSIONAL
Keith Bratcher/ Linda Durbin Nice photo of staff placed in ornament. Second Place - Leitchfield Record, SERVICES
Nice border. Nice attractive person Nice sentiment and lists staff by name! Angelia Hawkins/ Jenny Searcy First Place - Springfield Sun, Shorty
photo With dress. Second Place - McLean County News, Good use of reversed background. Lassiter/ Kim Hupman
Keith Bratcher/ Linda Durbin Third Place - McLean County News, Clean, simple, great graphic!
Category 10 - MULTIPLE Nice border and photo. Clean and neat. Keith Bratcher/ Lynn Saffran Second Place - Owenton News Herald,
ADVERTISER/ ”SIG” PAGE Third Place - McLean County News, Good headline. Photograph is interest- Patti Clark
First Place - Leitchfield Record, Debi Keith Bratcher/ Linda Durbin » ing. _ Simple use of color, nice layout.
Skaggs/ Jenny Searcy Evergreen border at top looks good. Too Third Place - Cadiz Record, Rebecca
Great idea, well executed. Good reader much white space. Category 25 - BEST NEWSPAPER Boggess/ Jennifer Wallace
interaction. Promotion
Second Place — Leitchfield Record, Category 16 - AGRICULTURE/ LAWN First Place - McLean County News, Continued on Page 4

 2004 Advertising Excellence in Kentucky Newspapers - Page 3 53’
. ‘11:»: 4;! C
., ' _ W . 11
5'; '1 1. ' 5 , : 1. . :1: ' ' ,2 i , 1 if?!“ i5
.- : :1 1 .1 15;};5-5': 2:, , = .. .,; .. ' 55 == .1 1 1:5' 3&1... .:.,.-',,, ' 7* 1/
" 3 -‘ -,1 " A%‘%1W“&“ 1. 5 "1
- .. 615516111151” 1 1 5-
ff , j 1 = = . 35% V ii 5.5 5 ,.
’§¥¢* . - . ‘ 2 ' ' =
1 5~ 5 5 5. 1 ‘51 ,5 I
1’ 55315.3? '5=5:"=5=5:E E‘I==::52:5... ‘, “1255:" 5:51 15555525155415: :,:5-€5‘;5.52:=-:<= ,.==' == 5351.422: 9 -:2-;2'5':5:: 5555;315:1555: 5:55. :5 15:11., .:5 1511 . 5 = ' -. 5, (11,“, l " ‘5’115‘5511555“""5-55553-"53-111$115295 :11 5 5
*7 5 , 1 "1 11%
M ' g3: 1. '5 , 1 $4, ,'
1 ,1 13mm 1 111
j 1;, . {3111,11 ”1111:1111
: _ g : i 31: : 1,1,. ‘ : 1 $11” 1; V2”); ,, : :-
,. e " 1 “ 111111 114%? 3’}. 1,1,1 ,1
.~::. . “1/ » Mm ' WW1” ”$5“ 11%;?
i ‘ieig' ”12“”? 1,23%} " , Barium 114/1 5%?
,. 5‘1 ,, a 11111111111111.1111111111111 (31121113321: ,1» / “.12
111111111 - Tax 11 1 :=
1% " 5 '1 ".7 , ' &§3?ma ”M 1%»,1 4‘
.; 1. . ..1 '2 5' 1-: 11111 11111141 ' 111111;,11 1 ' 1 :1;
' ’ .1 , {3, :17. I : '5 ~--- 35- 12;; «1-1315 .'.- Mal“? $31, ,. “w 5 ,.'§,; i165, 5}.
1 1,1... :1 .111 .i 15 $111111 5 51311 1111111 1
11 - 1:31,,” 1:11:11 , . 1 1*» 1
, *7/51 1' §W1$19wwxw 3 ~ ., ”11”" " fléi’wvi“
gfi‘ ’W , 5.~ - ’éWwiéW§%WW . am” 1’éggfi/ 5' 1 139%“? f :5
1 '1 "1111111111“ 13111111 1111 .1
: - WAN-5.1, ,1" wI'“z'=5==-=5‘5I-=:,..= ,;:':==5, :5?"1'::5=r:=:=fis:1.'<-=:»,5:5:5. Q . ' ‘5’,5. ' ’ : :1, 12111311111th 51 , , ;‘ y 1 A jg i s ’_ , :E ', x“ j
2 . . , I . _ = . ,- . .. .1 111111111 1 1
- 1 , , . 1. 5 ‘ =1111W
Mfifiiflififla K -~ 259 3855 . 11W 1: 11 11,. 11$ f '
5- 1 1- wwmwwewmwm—wwmww y. 1 1,1" m,{%mw11 1W
Top,:left. Deb1 Skaggs and :Jenny §earcy of: the Leltchfreld Record picked v 5 2 _, 5 m? ’: :';., «W l
; up first place honors for this furnlture ad 1n Category 7. The Record bed 5 5 . 5 " 5 1 :,T 5' I : ” A; 55: , g 3
for first place honors in General Excellence in Weekly Class 1. Top, right: 5 ' :‘5 , ¢ 5* 31111311113113 ,1 ; ‘
The Fulton Leader’s Benita Gammon picked up top honors with this .3- 1 11 1? 1' I 5
Christmas Greeting. The judge commented on the nice photo and senfi- ' f .* , 5:. “ 5 1
ment of listing the staff by name. Bottom, right: Keith Bratcher and Lynn =, 2 : W” W , 1 1
Saffran took home first place for the McLean County Newsinthe General _' {3&5ng '1,I"I':537,; 1 “3’11":‘51 , , , :
Miscellaneous category. McLean County News tied with the Leitchfield ‘ _: ‘1‘”?“9?” 55553513? E
Record for first place General Excellence in Weekly Class 1. 1' '1' '11 " - ,'
‘5 ., " “i”; .. ‘1
' “1‘“
' l
l
l
,—? ?1 ??11 1 ?1 ?_???111 ? ?? ?????_ ??? ??——?—??h‘——?—?—?—e ~41 .

 f Page 4 - 2004 Advertising Excellence in Kentucky Newspapers M AY ’Zflflé
: Continued from Page 2 First Place - Springfield Sun, Shorty Good use of “spooky” print.
I Lassiter/ Kim Hupman Category 16 - AGRICULTURE/ LAWN
Good use of white space. Good graphic Excellent use of white space. Simple copy, AND GARDEN Category 22 - SPORTING
1‘ and good headline. creative use of copy. First Place - Cadiz Record, Rebecca GOODS/ ATHLETICS
Honorable Mention - McCreary County Second Place - Springfield Sun, Shorty Boggess/ Jennifer Wallace First Place - Citizen Voice & Times, Cindi
‘ Voice, Suzanna Martinez Lassiter/ Kim Hupman Nice headline! Cusick/ Lisa Baber
Nice use of color; interesting idea, Second Place - Springfield Sun, Shorty Compelling color, good logo to work
Category 6 - FOOD, DRUG, LIQUOR humorous graphic. Lassiter/ Kim Hupman with, nice layout.
First Place — McCreary County Voice, Third Place - Laurel News Journal, Terri Nice graphic! Second Place - Henry County Local,
f Suzanna Martinez Smallwood Third Place - Springfield Sun, Shorty Tiffany Clark
Dynamic graphic! Photo grabs your Interesting background, orals. Lassiter/ Diane McDaniel Eye catching black and white design,
‘; attention. Honorable Mention — Owenton News good use of fonts.
'1 Second Place — LaRue County Herald Herald, Carrie Bennett Category 17 - CLASSIFIED Third Place - Springfield Sun, Shorty
News, Melissa Nalley/ Monica Hayes Great copy, not executed properly. PAGE/ SECTION Lassiter/ Kim Hupman
I Good color, easy to read. First Place - Henry County Local, Staff Nice graphic, excellent use of black and
f Third Place - Springfield Sun, Shorty Category 12 - ENTERTAINMENT / Good information box. white.
;I Lassiter/ Kim Hupman DINING Second Place - LaRue County Herald
Simple, easy to read, good shape. First Place - Tompkinsville News, Sonja News, Staff Category 23 - SPECIAL EVENTS
. Honorable Mention - Clay City Times, Carrow Categories listed clearly. First Place — McCreary County Voice,
_ Alanna Aldridge/ Cindi Cusick Simple, creative, funny. Third Place - Springfield Sun, Shorty Suzanne Martinez
't Good use of white space. Second Place - Tompkinsville News, Lassiter/ Kim Hupman Nice use of photos and artwork.
7 Sonja Carrow Second Place — Grayson Journal Enquirer,
‘; Category 7 ~ FURNITURE Great headline! Category 18 - SPECIAL PUBLICATIONS Mara Harlow
3’ First Place — Springfield Sun, Shorty Third Place - Cadiz Record, Rebecca First Place - Laurel News Journal, Terri Great headline and great visualll
‘ Lassiter / Kim Hupman Boggess / Jennifer Wallace Smallwood / Ronica Brandenburg Third Place - Laurel News Journal, Diane ~
Excellent use of color!! Nice ad design. Good use of graphics. ' Unique publication. Feltner/ Terri Smallwood
‘ Second Place - Citizen Voice & Times, Honorable Mention - Laurel News Second Place — Cadiz Record, Cynthia Very clean.
. Tracy King/ Earline Arvin Journal, Ken Moore/ Terri Smallwood Mitchell / Rebecca Boggess / Jennifer
.1 Good use of process color. Could have Theme runs throughout ad. Good use of Wallace Category 25 - BEST NEWSPAPER ’
: been first if store logo was bigger. color. Excellent package. PROMOTION V
I Third Place - McCreary County Voice, Third Place - Springfield Sun, Shorty First Place - LaRue County Herald News,
. Staff Category 13 - SPECIAL SECTIONS Lassiter/ Kim Hupman Staff
f First Place — Henry County Local, Tiffany Great package. Excellent use of art and color. Very thor-
: Category 8 - REAL ESTATE Clark . ough compilation of materials. Unique
I First Place - Tompkinsville News, Sharon Very clean layout. Easy to read. Category 19 — BEST USE OF COLOR ads.
Barnard Second Place - Cadiz Record, Rebecca First Place - Springfield Sun, Shorty Second Place - Laurel News Journal,
Great Visual throughout ad. Easy to fol— Boggess/ Cynthia Mitchell/ Jennifer Lassiter/ Kim Hupman Ronica Brandenburg/ Terri Smallwood
1 low. Excellent photos! Wallace A happy ad.The world pops off the page, Very thorough and uniorm from page to » ..._
I Second Place ~ Cadiz Record, Cynthia Ad design nice. clean ad layout. great headline! page.
‘ Mitchell / Jennifer Wallace Third Place - Springfield Sun, Shorty Second Place - McCreary County Voice, Third Place — Cadiz Record, Vyron
S Clever, stands out! Lassiter/ Kim Hupman / Diane McDaniel Suzanna Martinez Mitchell/ Jennifer Wallace
. Third Place - Laurel News Journal, Ken Incorporated topic into ads well. Clean Soft color makes a bold statement. Good ads, series, compelling reasons to ‘
j Moore / Terri Smallwood layout. Third Place - Cadiz Record, Rebecca use this newspaper vs. others. '
; Wonderful use of color and arrangement. Honorable Mention - LaRue County Boggess / Cynthia Mitchell / Jennifer
‘ Herald News, Melissa Nalley/ Monica Wallace
.1 Category 9 - CLOTHING STORES Hayes Pastels, what a refreshing change. we e k ly C la S S 3
" First Place - Springfield Sun, Shorty Irmovative. Neat concept. Amazingly clarity. Category 1 - DEPARTMENT/
Lassiter/ Kim Hupman Honorable Mention — Carrollton News DISCOUNT / JEWELRY STORES
Great idea! Creative! Needs work on Category 14 - GROUP PROMOTIONS Democrat, Carla Kidwell First Place - Pulaski News Journal,
L type. First Place — Springfield Sun, Shorty Good color contrast, clean. Mechelle Phillipi / Tori Gooch
‘ Second Place - Laurel News Journal, Lassiter/ Kim Hupman ' Art is very clean, no clutter, a warm ad
Diane Feltner/ Terri Smallwood Well designed theme ad. Clean. Category 20 - BEST AD SERIES that wants to be read.
. Great simplicity with graphic. Second Place — LaRue County Herald First Place - Tompkinsville News, Sonja Second Place — Cynthjana Democrat, Trish
Third Place — Owenton News Herald, News, Melissa Nalley/ Monica Hayes Carrow Jenkins / Suzie Fryman
. Carrie Bennett Clever design. Clean layout. Nice place- Clever! Can't wait till the next week to All pics show well, layout draws you in.
1 Good use of blue. ment of ads. Nice spot color. see the new ad! Third Place - Jessamine Journal, Peggy .
; Third Place - Owenton News Herald, Second Place - Cadiz Record, Cynthia Adkins / Sharon Bailey
. Category 10 - MULTIPLE Carrie Bennett / Patti Clark Mitchell/ Jennifer Wallace Reverse ads pull. Solid art. Crisp.
ADVERTISER / ”SIG” PAGE Wonderful use of white space, great non— We loved these ads! Retro look was very
. First Place - Clay City Times, Alannna cluttered ad. refreshing. Category 2 - Automotive
' Aldridge/ Jenny Poole/ Lisa Baber Third Place - McCreary County Voice, First Place — Adair Progress, Donna
, Good color. All ads are in theme. Category 15 - HOLIDAY GREETING Staff Hancock / Andrea Waggener
Second Place - Carrollton News ADS The photo makes the ad. Nice layout, easy to read. Nice color.
Democrat, Carla Kidwell First Place — Citizen Voice 8: Times, Cindi Second Place - Pulaski News Journal,
Clever concept. Catches the eye, the Cusick Category 21 - GENERAL Mechelle Phillipi/ Lisa Rowell
ABC’s of Safety. Excellent photo! Sense of anticipation. MISCELLANEOUS Nice layout, easy to read. Colorful.
. Third Place - Springfield Sun, Shorty Great use of color. First Place — Clay City Times, Tracy Third Place - Mountain Advocate, Wanda
, Lassiter/ Kim Hupman Second Place - LaRue County Herald King / Lisa Baber Blevins/ Melissa Newman
.\ The ads make you act, good color com— News, Melissa Nalley/ Monica Hayes Simple! Clean. White space, nice graphic.
mands response. Clever! Classic. Second Place — Tompkinsville News,
Third Place - Clay City Times, Alanna Sonja Carrow/ Teresa Gerughty Category 3 - HARDWARE /
’ Category 11 — CREATIVE USE OF THE Aldridge/ Lisa Baber Third Place - Citizen Voice & Times,
NEWSPAPER Good use of white space. Earline Arvin ' Continued on Page 6
_LL, _, ,1 7, a ___'.. 1.. _ 775 7 7 , 7—,

 MAY 2604 '3
2004 Advertlsmg Excellence In Kentucky Newspapers - Page 5 g.
.- 1: =-' .--.-= ..2. . - z . ..222»......-52:25.3;1:521:15?:v' 3'53 .25: »'.>=5 0.2.5 ” - - - - - ' '

s.’ 5. .3. .. 4 51.35””; ,1 «4%.{4/3/ ,. Top, left: Tlus ad 1n the Sprmgheld Sun plcked up first place honors for Shorty
. 2 fig. 1‘53 h ' - 2 5?; a. é; LaSSIter and Klm Hupman 1n the Clothmg Store category. The Sun took home j

2522;: : 5' ,_v - '_ 3 z 31;. :25" {... first place 1n the Weekly Class 2 General Excellence. Bottom, left: Sonja Carrow
.5 g f 2 - .2 2. W35“? " ‘1 ‘ é of The Tompk1nsv1lle News took home top honors w1th thxs ad m the '

2: {53:5, _ g” 2 3; g -- .../3:}. . . = . ;{%H§RQ{}I¥§TS "j; Entertamment and Dmmg category. The )udge called the ad ”51mple, creatlve,
~ E ‘ '33“ ’g g: - _ j W 30X FQEE : 2 funny.” Bottom, right: Mara Harlow of the Grayson Journal Enqu1rer was the first ;

‘:. '==-=‘- "=7W:I:525§IC; '12:; 2: 2;: 'ix; 2:15" 42.5.11 .,-2 2' ' . ' '5 'I 3”}? .. ' 2'). . '. 7 7 ' ' ' ‘ ' ' ‘

~11. . .j:~:=.::z..;:.. ;.:....,::;: 5; "if M 2, 1.5% -: 5% «at. 6 5;: place wmner 1n the Fmanclal category. The lodge called the ad ”Slmpllc1ty at Its 5
;" ' _s's': 325'. ‘ .. :. £53.51. 3 . . {53,5 -=. .y
»- " ’3 W 2; mm? . best!”
.25 "x J! ' u If” .2. 2'5. £25555. 5 '
"z: .5 W ,: ,' . 3 - _. ' r3 33". f: '1". 1% .
: if?! «.22 .. {535‘5'2’3537 4’59" 2%”... ,
I 28mm 1.53.5? 3 g.’ ‘2 Wfi' g ””2; 57.2: "a?” § 33: 5
' . 2 :22: -'.'::' xv... .:,,-: 251,042 3:. V _,_-: -..-w- »n .322 :sgasjz ;.j§%:535g£:§.5::";;sg;535.E;E;E.i§5:i§-;3=E¢E§3:E§?=§. ;z'. :z; ,2, .1; ' .5:'.g;:.;;-;:':.=;g¢.; .. .5 . -, .. .,. 2
i'GiF'TS ’ i‘? - 5” éf’fg; a 552% 552%??? .. 53%;? 5;; €55.25m'5'55w5 ’

' '- g 2‘ wfifia ‘ ' W;- " -- ’é’ .’:- v, fig/v, 4-W- x==15.’=':£ fig» .252??? .552}? "*5? $4.: 3 ; .- ' '35::1322:s?s5‘:‘:53;‘«la:a.::.=:::222.?" -- (m ”"&”§!W"m'y“'“ t <
'WEQQMG ‘1 é 7”,, [:5 ‘3 44%; 2*. ‘Wfig ; 5:. “2537;.” a. maezbwwyzm‘ay x
3YR§Q£~EERY§ 2 "M” ' 2” a 3%h‘fgé 79 52.5525? 25 ”5. l W‘WVWEgfim. ‘ it:
'.2? . 22 55 ' 27"”; . ' 5'5. .5... :
' ' 15%«5 75‘ 2 (Wt? ”.5556 ‘Méfi‘vw‘fi‘. .- .255
. ’ . Spm‘zgiwm‘ . - '39 ;' :2 4‘7”?" .-;..;‘;;-:;- . X92" ,
- .. .. LQCATEC’M {385% - -2 v " . : % 5 0/ f ' g . -' 2
="' > ,2 I. . .. ; ' : 22» . I
2 ': . . » 3' wfl’éfiw ' W ’
. ‘ -. . ’ .1 " ‘= :'z ' ' ‘ = . - ~ =. 2 ' . .r /< ">2“1°23:v(‘~'~’a‘".=:t‘:"i3 '.5::s:2:s;»gs;:.=g=e:2'. )5 ‘ : ' .. '3‘ '9‘?"1".1:.’.':=.5§€.:I'::-E:’::213é:= 22-. -
.~.j'/A W. -‘ g -!
2 \ j.“ ”".’/.‘.I.:=j3' " .. . ..';;;..,,Z~f.;?‘5
. . . , ‘WWMX‘W’ 5:333 = {3%.- .33.: $b,.3”’5 : .- . . 53.5.2 1.; ,;
Weg‘w‘542355 ' 22"%§§= .'
... .. x‘ ‘3‘.- 9 i g,” ,. .2 g "2:5 . = ” 3-55;?"th ' ' . ., i
' a : 3‘ .. ' “- y 21. '.2' f ., “”49”? =' . I
. if??? 5;: .- 4,. as! .3 3‘ : £2 ,1; .r: .;‘.m§{:}i»§ 15.?! 4%; géékf/)~M:Vé efwak‘ 6’35”, . . _, .. .-.._~
...-.5... .- -.,. .fiZ-‘iézisz...»i;.-.;.:2:»:::.:= ‘ .2..."...:.=:ai-.;>.'5::’z::5:5fi-.t.:.....-9:.:-A.>..:.:=:Ez'...-.253???'-:.-'="EE:":2 '2:’;2;:=.’. 25:12.55... . '-.'.:'...‘Z_’f..:;.:g:=%:"#35::5'5;'§=5'E':r;:.:;2;="'="'i".;‘: 325551555?“ " 2135’” ' , 21:25:... ,2. '-; f
«.*.2.;~/:”"“«-/%-V«a’“ “Z? If??? 5 fig. _ .' 4&1; '- 3,5 ?
M”%V%.&%§§E§?M¢“g¥?§§y” W6 5 %,252 ...-254‘ E . 7
>5 “52.55%? ”J ”wruw/ - ”5‘ij ' " ' M” .'
efiggfiég . 2 5 ‘5‘. :. . $3. ,
- %”§5§‘$§“§3§§§K4y A * if“ 2 $5 3 ;
$2.5 . - -= " .'. ' - .. 5
$7.2: “fig? .= . ’ $5...:= .f ‘ ..-'. :3: ' .wjg‘;;:.;'u;2:;.fl;. .’ 52.2.2: 0 3.. . : . 23 29. 1 3.5%“. g: ’.
Q53.“ = ' ' a... - 55% = 3 .55 ~,5 > 2
555st.“ ' ' i . ' 2 ' ' ' W 5’59’ 9” :
93‘4sz ' .. . :2 2‘55»“'=-’-:-«;=’-'\';1 ' ' :-, ": =:s:s:a.»'.::s:a;-::z.>.:‘.52:5; we - 2.53:2...1‘1'" ‘,,=,'-.. .. “2,2..W :95". 5.1,, 5 ' 2 ; -.-"-.;“2'z£e;agf‘ : .
fiJWM-Aa I ’ ' f“. ‘ j.. 23'? E"='=3=?§i§353§§§§:igjgjg-j1‘5__;;.:'-y ' '...,A=.".‘;;'__.,_.g ,r7§§;i'*j:‘32"i, 3.3; '1‘..2;_. . g’g’fi‘. ' $361.1“. 1}! .' ‘
W3??? ' 25 ' =~ =2 *5 = g ,5? ‘ $4.529} 29"%<‘25w = == “ . .. " " ...... . .. .. ,' . 2
32252wr~725”‘<~;‘vm>%4x’~’$9?» "3" $75.45,» .mm~””s522*.."7 ., 0 - . ' ' ',
w2s.“«.”w¢xz5IV%aa..2W (5.55.. ”aware” :, . = . . . 2 2 ' 7
F5W$WQQ255~HW£QQE5652M:W?'w-’gs. : ' .- 2 2 2 , ' j
%%.%.525£.§ '. T he =2 5 w .
kfigm‘: a; 5.2-..hy ;’~‘h .~'- . fir; , '- 53/ . a: if ‘_=:: .2: -_=I ‘5 )»_- '53:". .. .: =, . 1- :2 . . . y y , . ' . I,

13%“; fkfiimy -§% W3 N 5.5% #fiwg'ggfii-m“wfi*¥£wu§aiz’ " ' " 1' 3" 'E '1 I I '7’” I ‘ V‘ " Q 3' ' ' ra- 2' , Sfin - " I

-'A-.2> ' . ~.»>~:,:; 5.:55;;:...--: ,2:I"*“» , .21.... =- . » ~ : . , . .. -, . .: . 2 .2 ., , . . . , .
5:5 VFW? $3M ' WWW gm figfltfiz " 22 = =55 ': » : .2 , : ' ': -, Member: F031 1 " 1
exam 3555555555 55.555555. . fl fl“ 5:555:32an WW * 2'93 E5 ”‘3‘“ 5W“ “ 4‘34 7811 . '
- . fl .2_. .5 .. ':- takers-hang granola ‘3 {2mm Mariam 3M1. 5 474L781}. . '

v’w’7’, '55.; . Q :. -': :. :- 2: 2 gag; ;;-';H2 . . ' : : 7
WE « . ...;52 '- " 1' ‘_2 fl ' ffi; QIWQ Hm 355mm: ‘ Tom T. Rail 3951‘“ ‘ 235“4451 e. .
,' ”‘ 225.5 ,4 " 2 mg; Frag; womenmre 5" Qwflcur Tetewaanker o 1~SQ0~§QQ24524 5
3W€AVEVWWW3~W¢WWW’ www.mgmyemtwm i
. .._, 7

.l E

w . ‘

 i illié
‘ Page 6 -2004 Advertising Excellence in Kentucky Newspapers M AY ?
‘ . Cate or 8 - REAL ESTATE Co le/ Cind Centers Janie Gumm/ Lisa Rowell
Continued from P age 4 FirstgPlaZe — Adair Progress, Rita Gobd themellNice way the words match Great mix of price and product.
APPLIANCE STORES Murrell / Lisa White the rotation of the graphic. Not too Third Place - Butler County Banner, Jeff
_ First Place _ Jessamine Journal, Dawn Cow is fun. Really draws you in. crowded. ' Jobe .
: Pennington /Sharon Bailey Second Place -.Jessam'ine Journal, Dawn Third Place — Jessamine Journal, Peggy Sharp andto the point. You know where
; Laid out well. Good white space. Eenniingtonf/ Lipda Wiley SAdkins/Sharon liailey ff to go for bird supplies.
_ . 00 use 0 co or. imp e art, ots o spacing, jumps 0
EEC: #:1131113: e Union County Advocate, Thirdglace -/I;ul::ki News Journal, page. gzggjry 1:7T-I SEASSIFIED
; ~ _ Janie umm ta SE
2:11:13]: ngrgie‘zsaorp News, Bud Simple, clean ad. Good graphic. Category 13 - SPECIAL SECTIONS First Place - Mountain Advocate,
“ First Place - Anderson News, Staff Suzanne Saunders .
Category 4 _ FINANCIAL Category 9 - Clothing Stores People like to read about people. Color Strong header, having arrest reports will
T, First Place _ Mountain Advocate, Nancy First Place - Jessamine Journal, Peggy cover outstanding. Full but looks like pull readers.
Napier /M eli s s a Newman Adkins/ Sharon Bailey lots of white spave, solid ad stack. Second Place - Anderson News, Staff
: Kiss graphic makes you look. Headline Nice layout, easy to read. Second Place - Jessamine Journal, Dawn Fat with ads, lots to see, yard sales have
is good. Not crowded. Second Place - Pulaski News Journal, Pennington / Peggy Adkins/ Sharon good presentation.
. Second Place _ Pulaski News Journal, Janie Gumm/ Stuart Arnold Bailey Third Place — Pulaski News Journal,
_; Stuart Arnold /Lis a R ow ell Third Place - Pulaski News Journal, Lisa Layout and design very good. Color Marlene Keeton/ Staff
f Good use of green. Shadows and fades Rowell also very good! Bigger page count could Crossword answers good draw. Needs
i make ad soft and homey. have made it a first! some order.
, - Third Place _ Pulaski News Journal, Category 10 - MULTIPLE Third Place — Jessamine Journal, Dawn
_ Stuart Arnold /Lisa R ow ell Advertiser / "Sig” Page Pennington/ Peggy Adkins / Sharon Category 18 — SPECIAL PUBLICATIONS .
3, Very personable. Very real. Photo could First Place - Jessamine Journal, Peggy Bailey First Place - Pulaski News Journal, .
I have been better, but gives a good Adkins/ Dawn Pennington / Sharon Fresh, forward thinking cover design Stuart Arnold ..
ho m e-t own feel. . Bailey / Linda Wiley ”Class of 2015.” Inside needs warmer Very nice layout. Great color.
. Honorable Mention _ Pulaski News Sharp ad despite dark colors. Fun. read. Second Place - Pulaski News Journal,
I _ . Journal, Stuart Arnold /Lis a R ow ell Second Place - Jessamine Journal, Peggy Honorable Mention — Woodford Sun, Lisa Rowell
: Good graphics eye cat chin g. Adkins/ Dawn Pennington / Sharon Margie Holbrook/ Mary King Nice layout. Great idea for childs activi- ‘ .
I ' ' Bailey/ Linda Wiley Wireman / Marla Carroll ty in paper.
‘1 ' ; Good use of color. Sharp graphic. Very Very good, cover jumps. ’ .
31$?ng PROFESSIONAL clean. ' Category 19 — BEST USE OF COLOR
First Place _ Meade County Messenger , . Third Place :— Pulaski News Journal, Category 14 - GROUP PROMOTIONS First Place - Cynthiana Democrat, Trish .
. Anne Mull enix Staff . . First Place- Cynthiana Democrat, ‘ Jenkins/ Suzie Fryman _ .
j ’ ' Makes you curious. Good images , Gooduse of spot red. Good spacing. Beverly Linville/ Suzie Fryman Great pastel colors.
“ _ ., around ad draw you in . Honorable Mention 7 Jessamine Journal, Has all the elements to make you read Second Place - Jessamine Journal, Dawn »
1 '~ , Second Place"- Cynthiana Democrat, ,. Peggy Adkins/ Dawn , and stay in the ads. Good use of white Pennington / Peggy Adkins/ Sharon . .. ,
I , Trish Jenkins /SuZie Fryman Pennington/ Sharon Bailey/ Linda Wiley space. , Bailey ‘
_ . Good graphic with the basketball.- . Good concept. Well laid out. Would Second Place - Mountain Advocate, Third Place - Mountain Advocate,
. Personal touch with the photos. Good have been Winner if ad was double . Wanda Blevins/ Melissa Newman , Wanda Blevins/ Melissa Newman . .
_ , use of white space. p . , truck. Since it‘was front and back as a Could have been. first place ad, however Good use of color. - . p
3 . Third Place _ Pulaski News Journal, . section, makes it incontinuous, boxes at bottom breaks the flow of the
i I", ' Janie Gumm/Staff . » ad. Should have drop out boxes. . Category 20 - BEST AD SERIES
Good header graphic: Nice use of color. Category 11 - CREATIVE USE OF THE However very good. ~ First Place - Jessamine Journal, Dave . ..
l. Honorable Mention _ Jessamine Journal, NEWSPAPER Third Place - Woodford Sun, Margie Eldridge
1: Dawn Pennington / Sharon Bailey First Place - Pulaski News Journal, Holbrook/ Mary King Wireman/ Marla Consistent. Good headlines, good .
T Good tagline. Nice use of spacing. Stuart Amelq _ , Carroll , . graphics. .
: Cartoon graphic makes you look. Cute duck! Simple idea, but it made me Ads do not fix the graphic, good use of Second Place - Pulaski News Journal,
_ laugh. color needs direction to stores, phone Janie Gumm / Lisa Rowell
; Category 6 _ FOOD, DRUG, LIQUOR Second Place - Jessamine Journal, Dave numbers or small map. Very personable. Good artwork.
First Place _ Cynthian a Democrat, Trish Eldridge Third Place - Cynthiana Democrat, Trish
Jenkins /Suzie Fryman Good graphic combined with humo